# 11 brilliant sales influencers you must follow in 2025

Written by [Emőke Csoma](/content/blog/author/emoke-csoma/index.html)

Updated on November 21, 2024  
Reading time 13 min.

Being in sales is easy.

Succeeding in sales is tough.

If you’re not constantly learning and growing, you’ll quickly fall behind. Fortunately, there are a ton of brilliant sales influencers out there who can help you level up your game.

In this post, we'll introduce you to some of the best sales brains you should be following. These thought leaders will help you become more resilient, close more deals, build better relationships with your customers, and generally become a better salesperson.

The role of sales professionals will continue to grow over the next few years since sales is a fundamental component of every business. So much so that more than [15 million people](https://www.bls.gov/oes/current/oes410000.htm) work in the sales industry within the US alone. That’s about 5% of the total population! And that’s a lot of salespeople in need of inspiration and knowledge.

Where to find that inspiration and knowledge? Luckily, hundreds of sales influencers are active on social media, sharing their struggles and successes one post at a time.

To help you get started, we curated a list of 11 sales influencers you should start following ASAP. Read on to see which experts drive the most discussion around [sales prospecting](https://www.superoffice.com/blog/prospecting/), diversity and inclusion, go-to-market strategies, and revenue growth.

01. [John Barrows](/content/blog/top-sales-influencers#john-barrows/index.html)  
02. [Christina Brady](/content/blog/top-sales-influencers#christina-brady/index.html)  
03. [Kyle Coleman](/content/blog/top-sales-influencers#kyle-coleman/index.html)  
04. [Becc Holland](/content/blog/top-sales-influencers#becc-holland/index.html)  
05. [Morgan J Ingram](/content/blog/top-sales-influencers#morgan-j-ingram/index.html)  
06. [Larry Long Jr](/content/blog/top-sales-influencers#larry-long-jr/index.html)  
07. [Samantha McKenna](/content/blog/top-sales-influencers#samantha-mckenna/index.html)  
08. [Ryan O’Hara](/content/blog/top-sales-influencers#ryan-o-hara/index.html)  
09. [Michelle Pietsch](/content/blog/top-sales-influencers#michelle-pietsch/index.html)  
10. [Josh Roth](/content/blog/top-sales-influencers#josh-roth/index.html)  
11. [Amy Volas](/content/blog/top-sales-influencers#amy-volas/index.html)

## 1. [John Barrows](https://www.linkedin.com/in/johnbarrows/)
### Talks about:
- leadership  
- cold calling  
- prospecting  
- sales development
### Busy with:
- Founder and CEO of [JBarrows Sales Training](https://joinjbsales.com/), providing sales training and consulting services to companies around the world, working with organizations like Salesforce, LinkedIn, Amazon, and Google  
- Author of the children’s book “I Want To Be in Sales When I Grow Up”  
- Host of the Make It Happen Mondays - B2B Sales Talk with John Barrows podcast  
- Running the John Barrows sales blog, full of valuable tips and advice for sales professionals

John has been in the business for over 25 years and is among the top thought leaders in sales today. He started his sales career selling power tools and copiers with Xerox, then moved on to sales training, where he started his own firm JBarrows. He’s been the go-to sales trainer for tech companies like Dropbox, Salesforce, LinkedIn, and more. His world-class insights are invaluable for anyone looking to improve their selling skills.

## 2. [Christina Brady](https://www.linkedin.com/in/christinapbrady/)
### Talks about:
- equality  
- women leaders  
- diversity and inclusion  
- [sales leadership](/content/blog/best-sales-leadership-books/index.html) development
### Busy with:
- Chief Strategy Officer (CSO) at [Sales Assembly](https://www.salesassembly.com/)  
- Co-Managing Director at VentureSCALE, an accelerator focused on helping B2B startups build sustainable sales  
- Host of the Taking the Lead podcast, where she interviews top female leaders who are at the forefront of revenue teams

Christina has over 15 years of sales experience and has served as a leader for B2B tech companies. She’s passionate about building culture, coaching, and developing leaders and top-performing sales teams.

## 3. [Kyle Coleman](https://www.linkedin.com/in/kyletcoleman/)
### Talks about:
- SDRs  
- revenue  
- personal brand
### Busy with:
- Senior Vice President of Marketing at [Clari](https://www.clari.com/)

Kyle is a sales and marketing leader with a passion for people development. He frequently shares his reflections on sales and offers practical feedback on how to find success.

## 4. [Becc Holland](https://www.linkedin.com/in/beccholland-flipthescript/)
### Talks about:
- prospecting  
- cold emails  
- driving value  
- sales messaging
### Busy with:
- CEO & Founder of [Flip the Script](https://www.flipthescript.co/)  
- Co-Host of Top to Bottom podcast (with Keenan)

Becc helps others book more meetings and close more deals by improving their messaging, cadences, and workflows.

## 5. [Morgan J. Ingram](https://www.linkedin.com/in/morganjingram/)
### Talks about:
- prospecting  
- LinkedIn tips  
- sales development
### Busy with:
- Former Vice President, GTM Talent and Development at Sales Impact Academy  
- Weekly Commi$h newsletter  
- Co-Founder at Sales for the Culture

Morgan is known for his motivating approach to sales and is passionate about coaching sales teams to use the latest techniques for pipeline growth.

## 6. [Larry Long Jr.](https://www.linkedin.com/in/longjr7/)
### Talks about:
- mindset  
- motivation  
- networking  
- personal brand
### Busy with:
- CEO & Keynote Speaker/Emcee at [LLJR Enterprise](https://larrylongjr.com/)  
- Host of Midweek Midday Motivational Minute

Larry has been coaching sales organizations for 15+ years, providing indispensable sales tips and motivation.

## 7. [Samantha McKenna](https://www.linkedin.com/in/samsalesli/)
### Talks about:
- SDR  
- SaaS  
- Entrepreneurship
### Busy with:
- Founder of [#samsales consulting](https://www.samsalesconsulting.com/)

Sam is an award-winning sales leader, known for her mission to positively impact the sales business.

## 8. [Ryan O'Hara](https://www.linkedin.com/in/ryanmohara/)
### Talks about:
- brand  
- sales  
- startups  
- marketing
### Busy with:
- Founder of [Request For Meeting](https://requestformeeting.com/)

Ryan is on a mission to change the way sellers and buyers work together, offering enthusiasm and humor in his approach to sales.

## 9. [Michelle Pietsch](https://www.linkedin.com/in/michelleheaney/)
### Talks about:
- Startups  
- Go-to-market strategies
### Busy with:
- Founding Partner at [Minot Light Consulting](https://www.minotlightconsulting.com/)

Michelle is known for helping modern startups build powerful, repeatable playbooks.

## 10. [Josh Roth](https://www.linkedin.com/in/josh-g-roth/)
### Talks about:
- SDRs  
- SaaS  
- hiring
### Busy with:
- Vice President of Commercial Sales at [Lob](https://www.lob.com/)

Josh has made over 100,000 cold calls and carried a $1M quota of new business revenue, offering valuable insights in sales leadership.

## 11. [Amy Volas](https://www.linkedin.com/in/amyvolas/)
### Talks about:
- recruitment  
- startups  
- leadership
### Busy with:
- Founder and CEO of [Avenue Talent Partners](https://avenuetalentpartners.com/)

Amy has over $100m in revenue sold and is focused on helping startups hire executives without the cringe.

## Final thoughts

While sales is a competitive landscape, it’s not _always_ about beating the competition! There are a lot of professionals who are motivated to help others succeed and advance their careers. If you’re unsure where to begin, we recommend checking out and following these brilliant minds. The future of sales looks bright with these fantastic people spearheading the movement.

Experience may be the best teacher, but savvy sales influencers are the next best thing!
